data ownership

Replay: GDPR - Your New Normal

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So the May date came and went, and we're all living happily ever after with GDPR - or are we?! 

If you feel confident you did all the prep, but have some niggling doubts about the ongoing requirements and processes the GDPR requires you to have as your 'new normal' - then this webinar is for you. 

Our webinar hosts include
*Event Tech Tribe leaders and how we're making a new normal.
*Fileom’s Co-Founder Arvi Virdee - a GDPR expert ready to give his verdict on what the legislation means for event professionals moving forward.
*DocuSign’s EMEA Partner Manager Elaine Pakes, who gives us the lowdown on automating supplier management. 

Watch this webinar on-demand now!

Event Tech Tribe partners with best-in-craft GDPR team to tackle compliance

The Event Tech Tribe is pleased to announce a partnership with business transformation consultancy Fileom to ensure its family of best-in-craft event technology companies comply with the ongoing demands of the General Data Protection Regulation (GDPR).  

The GDPR, which came into effect on May 25 2018, extends the data protection rights of EU citizens and residents while setting out requirements for how organisations collect, process, store and share personal data. It also embeds the concept of data protection by design and the use of Data Protection Impact Assessments (DPIAs), an essential tool in minimising privacy risks and building trust.

Marie-Claire Andrews, Director of Operations for the Tribe, said “The Tribe philosophy is about being the best in our niche, so, as we take our responsibilities under the GDPR so seriously, it was key that we found a specialist partner to ensure we’re doing the absolute best we can as an organization and for our customers”

Amit Khanna, Co-Founder of Fileom, said “We are very excited to be joining forces and our partnership will allow the Event Tech Tribe to embed DPIA-as-a-service to customers. Events technology is always evolving and a DPIA helps build trust, improve client engagement and potentially save a lot of time and resources while complying with the GDPR. We look forward to applying our in-depth sector experience and the Event Tech Tribe’s focus on best-of-breed solutions and strategic thinking complements our approach.”  

A Tribe guide to Event Data Ownership

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It’s a topic that many of us hear about, but perhaps don’t know too much about. As event technology continues to explode, event planners and marketers are continuing to get bombarded with truckloads of data...enough to make your head spin! That’s why this month we’re summarizing the in’s and out’s of data ownership, outlining the legal stuff and giving you the low-down on how this will affect you and your events.

Your data is yours

This first point is simple but oh-so-important. Any data that is collected by a 3rd party tool is YOUR data. The only caveat to this is unless you’ve signed an agreement which states otherwise. Any tech company that holds your data hostage or makes you pay extra to access it may not be the right fit for you and your events going forward

So what does this mean? For the industry as a whole, access to data means we can integrate and innovate - movements like the Event Tech Tribe can be born and event planners can collect and amalgamate more meaningful insights than ever before. Heck yea!

You’re responsible for it

Because the data is yours, you’re essentially responsible for it. The onus is on you to ensure that any personally identifiable information is encrypted, not printed out or left on office desks for anyone to get hold of.

If you don’t need it, don’t collect it

Sensitive data like credit card information, addresses, and phone numbers carry an added weight of importance. You know just as well as anyone just how much could go wrong if that information gets into the wrong hands. So, as a rule of thumb if you DON’T need to collect and store sensitive data like credit card numbers we suggest you avoid doing so and instead let the information flow through during the collection phase.

GDPR - what is it and how does it affect you

From the 25th of May 2018 onwards, all event planners hosting a European attendee will be subject to the new privacy regulations installed by the European Union. Essentially, all European attendees will need to actively accept to having their personally identifiable information collected during your events. Furthermore, this acceptance of your terms and conditions needs to be clear and explicit.

Event tech companies are working to ensure that their tools are GDPR ready, but it’s always important for you to feel like you have a handle on what’s happening in the ecosystem. For a more comprehensive breakdown have a read of Glisser’s article on how it affects planners and marketers.

For more detail on all of this, replay our webinar ‘The Do’s and Don’ts of Data’

Replay: The Do's and Don'ts of data - What event profs need to know

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The hottest topic in event tech right now is DATA. But while data is important, the right data is essential. It’s becoming normal to feel overwhelmed by the increasing amounts of data being collected - and the different sources it can come from.  Don’t worry, in this webinar our very own Einstein, Brent from InsightXM, is here to talk plainly about where to get your data, what to do with it and how to filter out the noise.

In this webinar, you can expect to cover:

  • Common misconceptions and myths about data

  • Signals you should pay attention to

  • Noisy nonsense that you can avoid

  • Some best practice advice from the experts

  • What to know about data ownership and understanding the laws

Watch this webinar on-demand now